Grace en Pointe

Grace en Pointe, a dance theatre,
Was after an elegant and sophisticated logo
Solution to reflect the style of the founder
Edith Grace’s studio

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Upon research the idea of simplifying and
Incorporating the elegance of the dancers themselves into
The logo using the words “dance” and “theatre” to balance
The overall aesthetic of the logo.

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The typography was a very stylised with a large sweeping
Curves to mirror that o the dancers. 

The colour palette was chosen to compliment the delicateness of the logo
Itself, using a soft burgundy and a light complimentary neutral.