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Insignia Graphics, wanted a
new logo that felt familiar to
its current clients, whilst
expanding to attached new
clients.
The modern serifs feel
distinguished, and solid giving a
feeling of strength and
longevity to the business
The minimal logo design with its strong
typographical presence helps it to
stand out from its competitors.
The psychology of green as a base to
evoke strong emotions, having a strong
association with being refreshing and
even tranquil, giving this brand a sense
of calm and familiarity.
This particular shade has a particular
connect with reliability and strength.
graphics
graphics
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